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Size Don't Matter For Captain Action

3/22/2014

 
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Press Release

ZICA, a manufacturer of pop culture icons and Captain Action Enterprises, licensors of the popular Captain Action toy line, have teamed up to produce a series of retro 3.75” figures. These products will be on sale internationally in late 2014. 

“ZICA Toys is very happy to be working with Captain Action Enterprises on bringing the exciting characters of the Captain Action universe into 3.75" retro figure format!  This scale will allow us to do a lot of really cool stuff with the property in addition to just making the action figures.  My favorite thing about the smaller scale figures when I was a kid was the vehicles and play sets that went with them, and I can definitely see some exciting possibilities for these with Captain Action!” said Craig Owen, owner of ZICA toys.

Captain Action is based on the action figure created in 1966 by Stan Weston for Ideal Toys and sold internationally. The hero came equipped with a wardrobe of costumes allowing him to become many different heroes such as Batman, The Lone Ranger, the Green Hornet and many more. In 1967, Captain Action proved so popular that the line was expanded to include a sidekick, Action Boy and a blue skinned alien foe with bug eyes, the nefarious Dr. Evil.  The following year, DC Comics licensed the character from Ideal and published five issues of Captain Action featuring industry luminaries such as Jim Shooter, Wally Wood and Gil Kane.

The line has experienced as strong resurgence with toys, comics and collectibles. An animated series is being planned.

“We’re excited to jump into the this exciting segment, and have been very impressed with the Six Million Dollar Man toys from ZICA,” said Ed Catto of Captain Action Enterprises. “

Current plans call for the first wave to include characters such as Captain Action, Action Boy, Dr. Evil and the Silver Streak.

“We’re also very excited to work with ZICA to develop vehicles and play sets”, said Joe Ahearn of Captain Action Enterprises. “And we will also be exploring the development of vehicles such as the Silver Streak, Captain Action’s amphibious car, in other scales and formats.”

The new products will debut in late 2014.



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